Winning Product through Services —Moving from Customisation to Commodotisation

I’ve previously talked at length about how to avoid product pollution by creating Product/Service separation. In that article, we explored the perspective of a Service Team and how they can support Product/Service separation through the application of a set of rules¹:

Rules for your Service Team — to enable the switch to a Product led business



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Trev de Vroome

Information technology program and agile transformation leader, change catalyst, and educator.